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Privacy Policy

 

Introduction

Our business activities are described as producing videos,  photographs and other digital content on behalf of other businesses and  organizations for the purposes of advertising, promotion, training and  education, and providing solutions to use that content within a  commercial capacity.


As part of our business activities we collect information that can be  used to identify individuals. We also collect identifiable information  about visitors to our website and individuals who inquire with us about  our products and services.


In this policy we aim to outline the information that is collected,  why that information is collected, how the information will be  processed, and how long the information will be retained for.


Content production

During our video production and photography activities we will  typically collect the following types of personally identifiable  information:

  • The physical image of an individual,
  • The name of the individual,
  • Where the individual was,
  • When the individual was there,
  • Why the individual was there,
  • Organizations and persons the individual is associated with.

This information is collected when an individual appears in front of one of our cameras.


How this data is processed

We take the videos and images we capture and edit them to meet the  commercial needs of our customers. We take great care to ensure that  everybody who is filmed or photographed has given their consent and has  agreed to how the content will be used. In fact, it is a requirement of  our Terms of Service (please request a copy) that our customers must have consent prior to any filming or photography taking place.


If we have captured video and images of individuals who have not  provided consent, or their consent does not cover the intended use, we  will not use this material and we will permanently delete it from our  systems if instructed to do so by our customer.


Once a project is completed the final output is shared with our  customer for them to use. We may also use some of the finished videos  and photographs in our own promotions for HammerMedia LLC at our own discretion, such as on our portfolio or within our show reel.


The raw footage and photographs are archived for future reference, in  case re-edits are needed later down the line. No further processing  happens at this point.


Data retention and opt-out

As the content we capture belongs to our customers, we endeavor to  retain this data indefinitely – unless instructed to remove it by our  customers.


If we have data that identifies you and you wish to have this data  removed, you must contact the relevant customer who can then instruct us  to remove it from our systems on your behalf.


If you do not know how to contact the customer, you may send your request to info@hammermedia.com and we will forward it to the customer on your behalf for them to review and then instruct us accordingly.

If data that identifies you has been used by HammerMedia LLC for  marketing purposes and you wish to withdraw consent, please email  info@hammermedia.com  with  information about where the videos and images appear. We will review  your request. If there is no legitimate interest in retaining the data,  it will be removed and destroyed.


As editing or modifying existing videos and images is a labor  intensive process, we are only able to facilitate deleting entire  projects from our systems without incurring cost.

 

Data collected via our website

Visitor analytics, usage monitoring and advertising tags

We use the following third party services to gain insights into the visitors of our website:

  • Google Analytics,
  • LinkedIn Insight Tags,
  • Service usage analytics provided by Godaddy, our web hosting provider.


We use the information provided by these services to observe the  number of users visiting our domain during any given period. This allows  us to monitor overall site performance and optimize our service during  times of high activity.


We also use these services to collect information about visitors to  our website for the purposes of advertising. For example, to create  advertising campaigns which reach visitors of our website, known as  “remarketing”, and to create advertising campaigns that reach an  audience that is similar to our website’s visitors.


These services also provide us with technical information about our  users, such as the type of devices, web browsers, operating systems, and  screen resolutions used by visitors to our website and service. They  can also show us how long visitors have spent using our website, which  pages they navigated to during a browsing session, how long they spent  on each page, which page elements they interacted with and how they  found our website (e.g. search engines, social media, other referrals or  directly). We use this information when making decisions regarding  future changes to our website and to optimize our website for better  usability.


These services also provide us with demographic information about  visitors to our website, such as their country or city, gender, age  bracket, and their interests based on their usage of the third party  service (such as Google, Facebook and LinkedIn) and web browsing  activity. We use this information for making decisions about the  audiences and territories in which promote, market and advertise our  business.

 

Data retention and opting out

Prior to using our website you will be asked if you consent to the  use of cookies. If you decline the use of cookies or choose to only  accept essential cookies, your information will not be collected by  third party services associated with insights, tracking and analytics.

 

Web Forms

We provide forms on our website that allow website visitors to submit  information to us. This information is provided voluntarily by the  submitter and no information is collected without user input. The  information collected by these forms is used exclusively for the  purposes outlined on the page containing the form.


We do not share this information with third parties without obtaining  explicit consent from the individual submitting the information and,  unless the submitter explicitly opts in, we do not use these details for  marketing or advertising purposes as a result of the form submission.

By default:

  • Information submitted through our general “Contact Us” form is removed from our website’s database after 30 days.
  • Information submitted through the “Submit Your Brief” form is removed from our website’s database after 90 days.
  • Information submitted through a freelance application form is removed from our website’s database after 365 days.
  • Information submitted through a job application form is removed from our website’s database after 210 days.


However, all or some information may still be retained in other  places. For example, the information submitted in these forms is sent to  our team via email, to our CRM, or directly to a processing service  such as Mailchimp, where the data remains under control of HammerMedia LLC.


If you have previously submitted information to us and would like to  make sure all data is removed from our systems, please email info@hammermedia.com



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